HERTZ
Full Creative Suite | Display, Mobile, Tablet & Email
A full creative suite, showcasing a broad spectrum of creative solutions to solve clients' various marketing strategies. The creative overview for each solution is detailed below.
Product: Multi-vehicle showcase with capacity details for each, providing quick rental information to drive consumers to website. 
Branding: A re-introduction to the brand, meant to induce emotion and feeling with dominant model imagery. 
Promotion: Focused on specific benefits of reward program for those new to the brand or encouraging upgrades to the next reward level.
Online Video: Similar to the branding solution, video acts as a supplemental brand message meant to induce feelings with video, copy & secondary image telling one full story. 
Email: A loose wireframe that can serve various solutions for each consumer based on reward level and other attributes (promotions, rental booking, reward reminders, etc.). 
I do not own, or claim to own, any of the photo assets used in these designs.
↑Back to Top